Exhibiting at Optrafair 20/20 is the most effective way of maximising your organisation’s exposure to the optical industry. Booking a stand space is just the beginning of the journey. As an exhibitor, you will benefit from an extensive and vibrant industry-wide marketing campaign.
Whether you are an established market leader, or a new brand trying to gain a foothold in the market, there is no better place to get your products in front of a high-quality audience than Optrafair 20/20.
Buyers, not browsers – Optrafair attracts genuine buyers who are ready to place orders at your stand
The industry’s show – Organised by the MA Exhibitions and Optician magazine on behalf of the FMO, Optrafair is the premier trade show in optics
For the whole optical industry – Optrafair covers all areas of the optical market, with a promotional network of over 72,000 professionals
Centrally located venue – the world famous NEC is easily accessible from anywhere in the UK, allowing you to access a national audience
Innovative – Optrafair pushes the boundaries to maximise exhibitor exposure and visitor experience with new and returning special features
A true trade show - The number one driver for attendees coming to the show is to discover new products and purchase